Big news for Jelli! We are excited to announce that Jelli and Triton Digital are joining forces to continue our mission to provide platform technology that supports free listening through better audio advertising.
Triton Digital is the global technology and services leader to the digital audio and podcast industry. Triton provides innovative technology that enables broadcasters, podcasters, and online music services to build their audience, maximize their revenue, and streamline day-to-day operations. We are thrilled to be combining forces to deliver innovative technology and solutions for the entire audio ecosystem.
What does this integration mean?
Combining both teams under the Triton Digital brand will allow us to accelerate the development of innovative technology that serves the entire audio ecosystem — radio, streaming, and podcasting. In other words, this integration doesn’t change Jelli’s products; it only solidifies our “all audio” focus, strengthens our mission, and takes our products global!
What about Jelli RadioSpot? We will continue to provide an excellent supply-side advertising platform for publishers with great customer support and broadcast operations teams. We will also continue to power Expressway from Katz, prioritizing the delivery of enhanced advertising technology and radio inventory monetization, but are now extending the offering internationally.
What does this mean for Jelli SpotPlan? It’s business as usual with the same amazing solution for advertisers, delivering automated media planning and buying tools for radio, as well as support by our top-notch customer success team.
Unlike SpotPlan and RadioSpot, some of you may not be as familiar with iHeart AdBuilder, our self-service radio buying solution for small businesses. AdBuilder is growing fast and will continue to be a major priority as we integrate with Triton Digital and as we start offering our solutions internationally.
Triton Digital, an iHeartMedia company, embodies everything Jelli is and by combining forces we will be able to deliver technology innovation and solutions that will result in even better audio advertising. We are looking forward to this new chapter and can’t wait to continue shaping the future of audio advertising!